OE 19-inch forged wheels — satin bronze
Factory finish stripped, blasted, and refinished in satin bronze for a customer restoring a 2018 M3. Masking preserved all lug seats and the valve stem bore.
Automotive powder coating
for wheels, chassis, and
everything in between.
Wheel refinishing, brake calipers, control arms, subframes, roll bars, and full frame-off restoration work. High-gloss, satin, matte, metallic, and candy finishes — color-matched to OE specs or built from a photo.
Overview
Brake dust, road salt,
Brake dust, road salt,
and Michigan winters.
Automotive powder coating has to survive things that painted finishes don't: brake dust that's chemically aggressive, road salt spread for months at a time, hot-cold cycling from sub-zero mornings to brake rotor temperatures pushing 800°F, and the constant threat of rock chips at highway speed.
We coat a lot of wheels — it's the most common automotive job that comes through our shop. But wheels are also the least interesting part of the work. We do brake calipers with high-temperature powders rated for brake heat, chassis components that see continuous flex and impact, and full frame-off restorations where every bracket, bracket bolt, and suspension arm needs a specific finish.
The same pretreat line and cure schedule that handles our industrial work runs automotive jobs. There's no separate, faster line for cars. What's different is the masking, the color attention, and the finishing tolerances — we treat automotive parts like the visible, precision objects they are.
What we coat
Parts that come through
Parts that come through
the automotive line.
Wheels
OE refurbishment, aftermarket sets, custom colors, and full refinishing. We strip, blast, pretreat, and coat — never coat over existing finish.
Brake Calipers
High-temperature powders rated for continuous brake heat. Available in gloss, satin, and metallic finishes with heat-stable decals.
Chassis & Suspension
Control arms, subframes, sway bars, tie rods, and crossmembers. Chip-resistant satin or matte blacks that hide road grime.
Engine Bay Components
Valve covers, intake manifolds, brackets, and pulleys. Chemical-resistant finishes that stand up to oil, coolant, and degreaser.
Restoration & Frame-Off
Complete jobs where every bracket, crossmember, and suspension part gets individually prepped, masked, and coated to spec.
Motorcycle Frames & Roll Bars
Full frames, swing arms, crash bars, and roll cages. Prep and masking done to preserve threads and critical contact surfaces.
Finish library
Six finish families.
Six finish families.
Hundreds of colors.
Every finish below is available in a range of gloss levels and colors. We keep samples in the shop, and we're happy to spray a test panel before committing to a full set.
High Gloss
85%+ gloss level. The classic wheel finish. Shows brake dust more than satin but cleans up easily with proper maintenance.
Popular: gloss black, gloss silver, gloss whiteSatin
30–50% gloss. Modern OE look. Hides road grime and minor surface imperfections better than gloss.
Popular: satin black, satin bronze, satin graphiteMatte / Flat
Under 20% gloss. Aggressive, motorsport-inspired. Harder to keep clean in daily service but unmatched for the look.
Popular: flat black, matte gunmetalMetallic
Metallic flake suspended in a clear or tinted base. Depth and shimmer that flat colors can't match.
Popular: gunmetal, titanium, bronzeCandy
Transparent tint over polished or metallic base. Requires two-stage application — the most expensive finish we offer.
Popular: candy red, candy blue, candy copperTextured & Wrinkle
Intentionally rough surface texture. Popular for utility wheels, off-road applications, and engine bay parts.
Popular: black wrinkle, gunmetal texture
Automotive capabilities
What the line handles
What the line handles
for automotive parts.
Automotive parts come in a wider range of shapes than industrial work — which means masking, racking, and finish quality get more attention than raw size. Here's what we can process.
Maximum part length
24 ft (frames, roll bars)
Minimum part size
Small brackets and clips accepted
Maximum wheel diameter
24 in (with tire removed)
Maximum wheel width
14 in
Finish thickness range
2 – 6 mil automotive standard
High-temp coating
Rated to 1,000°F for brake components
Color matching
RAL, Pantone, OE codes, physical samples
Substrates
Aluminum, steel, cast alloys, forged
Wheel turnaround
4 – 6 business days (set of 4)
Rush service
48-hour available at premium
Wheel refinishing
Eight steps to
Eight steps to
a finished set.
Wheel refinishing is the most detail-heavy work we do. Here's exactly what happens to your wheels between drop-off and pickup.
-
01
Inspection & Documentation
Every wheel photographed from four angles. Curb rash, bends, and existing damage documented before anything touches the finish.
-
02
Chemical Strip
Existing clear coat, paint, or prior powder removed with industrial stripper. No shortcuts around this step.
-
03
Media Blast
Aluminum oxide blasting to white metal surface profile. This is what makes adhesion work long-term.
-
04
Damage Repair
Curb rash ground out, minor bends corrected, weld repairs if needed. Documented and approved with the customer.
-
05
Pretreatment
7-stage iron phosphate or chromate conversion, depending on substrate. Aluminum gets chromate; steel gets phosphate.
-
06
Masking
Lug seats, valve stems, hub bores, and mounting surfaces masked with high-temp silicone. Nobody wants to chase threads after coating.
-
07
Powder Application
Electrostatic spray in a controlled booth. Two-coat finishes applied wet-on-wet or with a flash cure between layers.
-
08
Cure, QC & Release
Full 400°F cure cycle. Film thickness measured, visual inspection under controlled lighting, then wrapped for pickup.
Typical pricing
Ranges, not
Ranges, not
hidden numbers.
Every job is quoted individually based on condition, finish, and quantity. These ranges cover the majority of what we see.
Set of 4 Wheels — Single Color
$520 – $780Includes strip, blast, pretreatment, masking, single-color powder, and cure. Assumes wheels in good condition with no damage repair needed.
Set of 4 Wheels — Two-Stage
$820 – $1,400Candy, metallic-over-base, or color-plus-clear configurations. Two powder applications with intermediate processing.
Brake Calipers (set of 4)
$240 – $420High-temperature coating rated for brake heat. Includes disassembly, masking, coating, and reassembly-ready finish.
Chassis Components
$85 – $180 per partControl arms, subframes, and sway bars. Pricing scales down with quantity in a single-color run.
Full Frame-Off Restoration
Quoted per projectMulti-part restoration jobs, individually masked and coated to spec. We work from a parts list to keep pricing transparent.
Custom Color Matching
+$95 – $250Custom powder match to a physical sample or OE code. Adds 5–10 business days for powder delivery and test panel approval.
Recent work
Three automotive jobs,
Three automotive jobs,
start to finish.
High-temp calipers in candy red
Set of four Brembo calipers refinished in a two-stage candy red system. High-temp powder rated for continuous brake-heat cycles and washed-down chemically before coating.
Full chassis for a 1972 Bronco restomod
Thirty-seven separate components, all in satin black. Every part individually racked, masked, and lot-traceable. Delivered to the builder on a single pallet with part numbers.
Automotive FAQ
Common questions
Common questions
from car owners.
Do I need to remove tires before bringing wheels in?
Yes. Tires, valve stems, TPMS sensors, and wheel weights all need to come off before the wheels reach us. We can refer you to a local tire shop that works with us regularly, or you can have your own shop dismount them. If you're doing a full set, most shops charge $20–$40 per wheel to dismount and remount around the job.
Can you fix curb rash before coating?
Yes, and it's included in most wheel quotes as long as it's not structural. Minor curb rash gets ground out and blended before pretreatment. Deep gouges that reach the structural bead area need to be weld-repaired, which adds cost. We'll flag it during inspection and get approval before doing the work.
How durable is powder coat on wheels?
Far more durable than paint. Powder coat is 2–3 times thicker, more chip-resistant, and better against brake dust and road salt. A properly applied wheel finish lasts 8–12 years in daily service in the Midwest, or longer if the wheels aren't driven in winter. It's not indestructible — rock impacts can still chip it — but it's the best finish available short of anodizing.
Can you coat over existing chrome?
Not reliably. Chrome is a hard, non-porous surface that powder can't bond to. We strip chrome chemically before blasting and coating. If the wheels are chrome-plated, expect a chrome-stripping charge on the quote. Some chrome finishes can be left in place and re-coated if they're already failing — we'll advise during inspection.
What color should I choose for brake calipers?
Red and yellow are the classic high-performance colors, but black and silver are the most practical for daily-driven cars — they don't show brake dust as aggressively. Candy red over a metallic base is popular for show cars. Whatever you pick, we use high-temperature powder rated for continuous brake heat; standard automotive powder is not appropriate for calipers.
Do you offer shipping for out-of-state customers?
Yes. We regularly ship wheels and parts to customers outside Michigan. We ship on pallets with foam padding and stretch wrap, and we handle all the logistics for you. Contact us before shipping parts in — we'll give you specific packing instructions to avoid damage in transit.
Can you match my car's factory wheel color?
Yes, in most cases. Send us the VIN, make, model, and year — we can usually pull the OE color code and match it from a stocked powder or mix a custom batch. Custom color matches add 5–10 business days for powder delivery and a test panel approval. We recommend test panels on any job where exact color match matters.
What's the turnaround on a set of wheels?
Standard turnaround is 4–6 business days from drop-off to pickup, assuming no structural repairs are needed. Two-stage finishes and custom color matches add a few days. We also offer 48-hour rush service on single-color wheel sets when capacity allows — call to confirm availability before shipping.
Start your project
Send us photos.
Send us photos.
We'll price the job.
For most automotive work we can quote accurately from clear photos. Send us shots of the wheels or parts, tell us the finish you want, and we'll come back with a firm number and a turnaround date.